Why Big Mattress Companies Seek Out the Advice Of This Bedding Industry Pioneer And How You Can Buy The Perfect Bed...Without Being Scammed!

Our editor in chief and resident industry expert, a former bedding CEO and 25 year veteran of the bedding business has invented, manufactured, marketed, and sold almost every conceivable kind of mattress out there. Unlike the creators of the larger, incredibly complicated so-called “mattress reviews” sites that exist only to mine commissions, he’s not a digital marketing nerd, but rather a seasoned professional and former industry CEO that knows the business. Most review sites are written by software and marketing people who really don’t know anything about bedding design at all.

 
 

Marc’s worked in the trenches, testing and researching mattress components, handpicking the ingredients and sleep testing beds himself, and has created over 150 best selling beds for his web sites and his retail stores through the years. His mission: to insure that his customers always got the best and got it at the right price. He started out with a small retail store in Alexandria, Virginia, just outside of D.C. Here's a picture of his very first retail location opened on August 1, 1994.

The very first retail mattress store owned by bedding industry CEO Marc Anderson, a leading expert in mattress design and marketing, Alexandria, Virginia.

The very first retail mattress store owned by bedding industry CEO Marc Anderson, a leading expert in mattress design and marketing, Alexandria, Virginia.

He quickly grew one store into several, and in 1998 became one of the first bedding retailers on the web. By 2007, he was the CEO of one of the three highest volume online mattress stores, with annual sales in the millions. In fact, along with a small handful of courageous online retailers, he helped pioneer the bed in a box concept almost 20 years ago, long before the owners of today's popular foam mattress web sites were even out of high school. Marc knows every single scam, trick, and bit of witchcraft that's in the business, especially after designing over 150 beds. These days, it's tempting and very easy to find and buy a $500 mattress that looks great, feels wonderful, and delivers a rock star level of hype. Unfortunately, many beds sold out there today are what insiders call "limited lifespan commodities", in other words, a mattress designed to last just beyond the warranty- or even worse- just beyond the trial period allowing you to return it for your money back.

A few years ago, the mattress industry exploded. Dozens of startup companies crashed the conventional bedding business by creating an entirely new breed of bed, almost all of which use cutting edge ingredients and razor sharp marketing and advertising. How many mattress commercials do you see every day pitching you the world's best bed? Hundreds of options to choose from, all with the same pitch, and what appears to be the identical mattress, or at least close.

Marc Anderson was one of the first online bedding entrepreneurs to perfect the “bed in a box” experience, launching his first product in 2007. He is a globally recognized authority in the mattress industry, and his designed over 150 mattresses, selling over $100 million in combined sales to consumers in the USA.

Marc Anderson was one of the first online bedding entrepreneurs to perfect the “bed in a box” experience, launching his first product in 2007. He is a globally recognized authority in the mattress industry, and his designed over 150 mattresses, selling over $100 million in combined sales to consumers in the USA.

Marc Anderson, the CEO and creator of The Mattress Buyer Guide, has been a mattress industry veteran for over 25 years. He is a nationally recognized authority on bedding design, an upholstery components expert, and has invented, manufactured, and sold hundreds of thousands of his beds online through his own companies such as Habitat Furnishings, FCO Homegoods, and more. He started The Mattress Buyer Guide to make navigating a mattress shopping experience easier by offering academic and transparent information, offering a curated list of Trusted Dealers.

We've got a simple mission. Scour through hundreds upon hundreds of online retailers and whittling your list down to a handful of really great options. Our recommended dealers are hand selected by me as well as our team of editors and mattress experts with great care and a lot of arguing and debate.  We offer a limited amount of positioning and links for our readers to help find the best mattress they can buy online. We turn down about 80% of companies who solicit us for positioning on our site, primarily to make things easy for our readers. Most of them simply don't meet our rigorous standards.

Out Of Hundreds Of Online And Brick And Mortar Stores, Only A Small Handful Of Mattresses Meet The High Standards To Be A Trusted Dealer

More consumers who buy their mattress online choose one of our brands over almost every other retailer. The reason? Relying on a seasoned mattress designer and engineer with over 25 years of experience. Nine out of ten online retailers selling mattresses are not bedding experts at all. In fact, thy have little or no experience making mattresses and rely on third party fabricators to design and create their brand, their logo, their web site, and many of the CEO’s of these companies, if they sat down for coffee with our CEO, would likely be ground down pretty fast.

The end result of these companies, who rely largely on venture capital to stay afloat, will eventually fold up their tents. We’ve watched them come and go. Our curated Trusted Dealer portfolio includes many companies who bench build their mattresses in small batches, or are operated by CEO’s who earned their expertise by working in the bedding industry trenches. They build beds that will last. More importantly, if something should go wrong down the road, they’ll be there to help.

why we are so respected for our selection of trusted dealers…a gathering of retailers that will deliver a quality bed to your front door.

We are the oldest and most established mattress buyer guide site on the internet, originally established in 2007, which is one of the reasons we are widely respected in the business, in almost every category. This site receives more hits by potential mattress buyers than almost all of the conventional so-called "review sites" combined, on a day to day basis. Why?  Because we can present an honest, unbiased, and academic approach to bedding options that put all of the sites you will find on our pages on the same level playing field. And with 25 years of mattress industry experience, you'll find nothing but rich information on our Where To Buy page that tells you not only why you might want to choose a particular mattress, but what's inside of them and what to look for when shopping for a bed. You'll be taught a lot if you read our content, and will probably have a host of questions to ask either in an online chat, or to a sales person in a retail store. Bottom line, you'll won't be second guessing yourself after your purchase. Here, you'll get just the facts, no fake mattress reviews, no payoffs from mattress companies.